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LIMEIQI Group Enters a New Era: TK Division Officially Launched, Marking a Milestone in Diversified Growth

September 05, 2025
— Grand opening ceremony celebrates strategic expansion and team empowerment
 
LIMEIQI Group celebrates a major milestone: after one year of successful trial operation, the TK Division is officially established, becoming the third core department alongside the Domestic and International Trade Departments. This marks a significant step forward in the group’s diversified strategy and highlights its growing strength and innovation capability.
 
To commemorate this momentous occasion, a grand opening ceremony was held at the company’s headquarters. The event was filled with joy and excitement as employees gathered to witness this historic moment. The celebration began with a vibrant lion dance performance, symbolizing prosperity, good fortune, and a bright future.
 
Chairman's Speech: Innovation Drives the Future
The Group Chairman delivered an inspiring address, stating:
“The official launch of the TK Division is another major breakthrough in LIMEIQI’s development. Over the past year, the team’s exploration on TikTok has achieved encouraging results, proving the viability of this new model and showcasing our team’s creativity and execution power.
Today’s launch is not just an organizational expansion, but a firm commitment to embracing change, driving innovation, and shaping the future.
On behalf of the group, I extend my warmest congratulations to the TK team! And I thank every LIMEIQI member for your dedication. Going forward, we will continue to put customers first and innovation at the heart of everything we do — building a more dynamic and competitive enterprise!”
 
The Chairman also extended his best wishes to the TK team and announced increased resource support to accelerate its growth in the social commerce space.
 
TK Division: A New Gateway to Global Users
As the group’s first department dedicated to social content marketing and cross-border e-commerce, the TK Division will leverage the TikTok platform to engage global users through short videos, live streaming, and influencer collaborations, offering curated products and services that are affordable, practical, and fun.
 
This new division not only expands LIMEIQI’s business scope but also strengthens its brand presence among younger consumers, injecting strong momentum into the group’s vision of becoming a diversified, global, and digital enterprise.
 
Three Pillars, One Vision
Today, LIMEIQI Group has established a robust three-pillar structure:
 
Domestic Trade Department: Deepening presence in the Chinese market
International Trade Department: Expanding to 80+ countries worldwide
TK Division: Embracing the digital age and pioneering social commerce
These three departments work in synergy, upholding the core values of Innovation, Quality, and Service.
 
LIMEIQI Group — Building on today’s success, aiming for tomorrow’s greatness.
 
We believe every breakthrough is the beginning of a new journey.
 
Join us and let’s create an even brighter future — together!
 
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casie@rideschina.com
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